About Serious Business®
Expose, evoke, and evolve thinking to help people and businesses reach their full potential
What is Serious Business®?
Serious Business® is an annual beauty industry conference. We believe in sharing ideas, successes, and lessons learned. The conference combines inspiration, education, and wisdom from some of the world's most innovative thinkers to bring you essential guidance to the development of self, leadership, and best business practices.
Why should I attend?
All business development begins with personal development.
The purpose of Serious Business® is and has always been to expose, evoke, and evolve our thinking, resulting in helping people and businesses reach their full potential. We seek out talented artists and inspirational speakers to devise innovative programs that lead to transformational experiences.
Who should attend?
Serious Business is most valuable for salon and spa owners, managers and team leaders. However, attendees from all industries will find the keynote speakers inspiring and motivational. As a gathering of like-minded people and thought leaders dedicated to the development of self, leadership and best business practices, all are welcome.
Who is behind Serious Business®?
Serious Business® is a production by Neill. Aligning with Neill’s mission and values, Serious Business® is a demonstration of our company’s on-going commitment to transform the beauty industry. Our ideas, products, and passion grow from collaboration with our salon and spa partners (some of the most successful salons and spas in the world). Neill believes every salon and spa that succeeds makes our industry and our world better – one guest at a time.
expose, evoke, evolve
