Why Serious Business Leaves a Lasting Impact: Testimonials from Attendees

Year after year, beauty professionals, salon owners, and industry leaders attending Serious Business walk away with more than just strategies for success. They leave with renewed passion, deeper connections, and a vision for the future.

But don’t just take our word for it - here’s what attendees have to say about their experience at Serious Business.

A Community That Inspires

"Being surrounded by such a skilled and driven community was truly inspiring. We're grateful for all the knowledge, inspiration, and motivation we walked away with, and we're excited to implement what we've learned in our own journey."

— Daysi, Shears and Colour Salon

Lessons That Reshape Leadership

"Attending events like this is so inspiring, just like everything else has – it hit differently as a salon owner. I love every experience that helps me define what kind of leader I want to be and what kind of culture I want to create."

— Ariel, Salon Aura

Moments That Inspire and Recharge

"Getting to spend time with people I love, connecting over our businesses, learning from great educators and inspiring leaders, enjoying incredible food and the undeniable charm of New Orleans all weekend was soul-filling."

— Mercedes, Trim Hair Salon

Are You Ready to Experience Serious Business for Yourself?

The testimonials speak for themselves – attending Serious Business is a game-changer! Whether you're seeking fresh strategies, leadership development, or a renewed passion for your business, this is where you’ll find it.

Join us for Serious Business 2026 and be part of the experience. Secure your spot today: seriousbusiness.net/tickets