2025 Serious Business Headliner & Breakout Speaker: Gordon Miller

From the invention of electricity and the discovery of hair dyes to the rise of the internet, smartphones, and AI, technology has continuously reshaped salons and driven consumer demand. At Serious Business 2025, Gordon Miller, a renowned media executive and podcaster, will take the stage to explore how these innovations have propelled the beauty industry forward over the past 125 years—and what lies ahead. 

In his breakout session, Gordon will reveal the true technological and cultural shifts shaping the professional salon industry today. He’ll uncover historical milestones that set the foundation for modern hair care, from the mass production of handheld dryers to the rise of social media as a dominant source of business education. 

But in today’s digital world, where social media can blur the lines between fact and fiction, discerning truth from hype has become increasingly challenging. Gordon’s session will cut through the noise, providing reality-based projections for 2025 that distinguish between real industry trends and common misconceptions. 

Don’t miss this opportunity to future-proof your career and business. Join us at Serious Business 2025 and explore how technology and culture continue to shape the beauty industry—and how you can stay ahead of the curve!